Strategy & Experience design
This is BOUW is a design consultancy founded in 2014 by Eléonore Delisse and Laura Ferriere (b. 1988-87 - France) while graduating Cum Laude from the renowned Design Academy Eindhoven. In 2009, after separate studies in the product-design schools of Paris, the two designers migrated to the Netherlands, to specialise in an innovative and holistic approach of design.
The duo first teamed up to create The White Building: a design program and space for the reinsertion of multi-recidivist inmates in society, which they proposed to the Dutch penitentiary authorities and led in prison while finishing their studies in the Netherlands. This multi-awarded project became the stepping stone of their career when the ministry of Justice hired This is BOUW for a 1,5 years prolongation.
After a book release, several projects for inclusion and assignments from both French and Dutch companies, the duo chose to start its next large project in a vibrant city on the rise: Rotterdam. The Commune opened its doors in March 2017 to become the city's international incubator for starting creative entrepreneurs. There, This is BOUW offers the ideal space and system for the daily activities of young design talents, teaches 8 trainings for them to become successful entrepreneurs, and hosts its own Award for design graduates.
This is BOUW designed a set of services offering the experience and unique method of the consultancy to non-creative organisations. Started in the Netherlands, This is BOUW is now developing internationally in the English and French languages.